Boy Scouts of America recently chose a new name, Scouting America (SA). This will be a doing-business-as arrangement (DBA), so the underlying corporate name says the same.
SA means sexual assault.
With its new name, BSA spotlights its devastating past. That past is why it just made a $2.4 billion bankruptcy settlement.
BSA’s marketers ham-fistedly insisted on no abbreviations. Sorry, Scouting America will be abbreviated to SA. 66% fewer syllables and 89% fewer characters is too strong a pull. And BSA initializes so much, it’s a longstanding pattern: BSA, NYLT, NAYLE, OA, PLC, ILST, AOL, DYLC, NESA, NCAP, et al. It’s a Sisyphean quest to stamp out initializing this corporate name.
SA means sexual assault:
- SA means sexual assault on YouTube
- SA means sexual assault to the Minnesota Coalition Against Sexual Assault
- SA means sexual assault in research generated by the University of Missouri-Kansas City School of Medicine
- SA means sexual assault at Tualatin High School
- SA means sexual assault at Brunel University
- SA means sexual assault to Voices for the Truth
- SA means sexual assault in research produced by the University of Washington and the University of Illinois, Urbana-Champaign
- SA means sexual assault to the Washington Coalition of Sexual Assault Programs
- SA means sexual assault to Sitkans Against Domestic Violence
- SA means sexual assault to the North Carolina Coalition Against Sexual Assault
- SA means sexual assault to the Michigan Coalition to End Domestic & Sexual Violence
- SA means sexual assault to the Winnipeg Health Sciences Center
- SA means sexual assault to Joseph L. Jordan, attorney
- SA means sexual assault to researchers from Western Michigan University
- SA means sexual assault in trigger warnings (example)
- SA means sexual assault to the Maryland Coalition Against Sexual Assault
- SA means sexual assault to the City of Alexandria, Virginia
- SA means sexual assault to the City of New Orleans
- SA means sexual assault in research produced by the University of Nebraska-Lincoln, Lincoln, Stanford University School of Medicine, VA Boston Healthcare System, Boston University School of Medicine, and Duke Health
- SA means sexual assault to the New Hampshire Coalition Against Domestic & Sexual Violence
- SA means sexual assault to the Illinois Coalition Against Sexual Assault
- SA means sexual assault to the Association of American Medical Colleges
- SA means sexual assault in research produced by the Hospital Clinic of Barcelona, the University of Barcelona, the August Pi i Sunyer Biomedical Research Institute, and the Hospital Sant Joan de Déu Barcelona Children’s Hospital
- SA means sexual assault to the Community Solutions to Sexual and Domestic Violence: Virginia
- SA means sexual assault to LifeSpan
- SA means sexual assault to the Ohio Department of Health
- SA means sexual assault to the Andersen Air Force Base
- SA means sexual assault to the Illinois Infonet Data Collection & Reporting System
- SA means sexual assault to the Florida Council Against Sexual Violence
- SA means sexual assault to the South Central Mental Illness Research, Education and Clinical Center
- SA means sexual assault in research produced by the Brigham Young University College of Nursing
- SA means sexual assault in the Wisconsin Sexual Assault & Domestic Violence CCR Toolkit
- SA means sexual assault to the City of Philadelphia
- SA means sexual assault to the Women’s Center
- SA means sexual assault to Westchester County
- SA means sexual assault in research produced by the University of Lethbridge and the University of Calgary
- SA means sexual assault to the National Resource Center on Domestic Violence
- SA means sexual assault in research produced by the University of Michigan and the Henry Ford Hospital
- SA means sexual assault to McMaster University
- SA means sexual assault to My Sister’s Place
- SA means sexual assault to Australia’s Government of Northwest Territories
- SA means sexual assault to the Oregon SATF
- SA means sexual assault to Kennesaw State University
- SA means sexual assault in research produced by the State University of New York at Buffalo
- SA means sexual assault to a Scout who was recently sexually assaulted
I could go on. Simple searches turn up so many more references to SA = sexual assault.
SA means sexual assault!
This is yet another bunder, on top of a pile of blunders, foisted on Scouting by its national organization.
Blunders will continue until people at the top declare they’ve had enough. What are you waiting on?
P.S., Scouts USA or Scouting USA make more sense. It reflects our country name instead of usurping the name of two continents, and it fits the naming convention of many of our WOSM peers.
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